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Optimizing Web Design: SXSW Interview with Clement Yeung, Easisell

by Melissa Smich on March 19, 2010 sitting down in the blogger’s lounge with Clement Yeung, Co-Director of Easisell. An expert in optimizing web design, Clement shares his tips on how to design beyond aesthetics.

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FunwithStrangers March 19, 2010 at 4:30 PM

completely agree about the call-to-action part!

Fun4All March 19, 2010 at 4:31 PM

KISS me! well, actually, don’t. Just Keep It Simple and Stupid when it comes to Web design!

OneTimer March 19, 2010 at 4:33 PM

yeah, the only time aesthetics should be the main goal is if you’re marketing your art work!

PotsNPans March 23, 2011 at 10:15 AM

I double agree. When people log onto your site, they want info and maybe some entertainment, and aren’t interested in your artistic flair.

Rusher June 13, 2011 at 10:23 PM

And if you really want to show off your art, just provide a link to a subdomain entitled “My Artwork.”

WrigleyF August 10, 2011 at 10:20 AM

I’m always amazed at how often I see business sites without any sort of call to action whatsoever.

OfftheWall October 16, 2011 at 9:26 PM

Call to action, simplicity, easy navigation and useful info…if your site has these you almost can’t go wrong.

OhDonna October 25, 2011 at 10:23 AM

Wow, all that time I’d spend worrying in the past about my site’s aesthetics was pretty much a waste? Wish I’d realized this sooner!

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