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Thread: EPC vs. PPC

  1. 2012-01-23 07:10 AM #1
    Stoddard
    Stoddard is offline Master Member
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    Default EPC vs. PPC

    My question concerns two payment models for affiliates: EPC, or earnings per click, and PPC, or payment per click. How are they different, or are they the same thing?
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  2. 2012-01-24 07:55 PM #2
    greenmatter
    greenmatter is offline Master Member
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    Default

    EPC is how much you earn from selling a product or service that originated from a click.

    PPC is the cost of a click to the advertiser.


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