View Full Version : contextual advertising
2012-01-10, 06:30 AM
How is contextual advertising differnt from other forms of website advertising? Is contextual advetising a good way for a small business-website owner to make some extra money?
2012-01-10, 08:36 AM
A contextual advertising system scans the text of a website for keywords and returns advertisements to the webpage based on what the user is viewing. The advertisements may be displayed on the webpage or as pop-up ads. For example, if the user is viewing a website pertaining to sports and that website uses contextual advertising, the user may see advertisements for sports-related companies, such as memorabilia dealers or ticket sellers. Contextual advertising is also used by search engines to display advertisements on their search results pages based on the keywords in the user's query.
Contextual advertising - Wikipedia, the free encyclopedia (http://en.wikipedia.org/wiki/Contextual_advertising)
2012-01-10, 04:43 PM
I have used adsense for example and this can be be a nice side income of your website has unique content and high volume traffic.