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  • starting a LinkedIn ad campaign

    Are LinkedIn ad campaigns a lot different from, say, a Google AdWords campaign? Anyone have a tip as to how to really maximize the effectiveness of such a campaign? All I really know now is that you need to create a landing page with a call to action.

  • #2
    LinkedIn Ads differentiates itself from Google AdWords by allowing an advertiser to target individual people on its network, instead of large audiences where Google AdWords shines.


    • #3
      I didn't know that LinkedIn is also part of the market already. Is there a blog or an article somewhere explaining this?


      • #4
        Check this out!
        Everyone knows LinkedIn is the place to network, look for jobs or hire people. But the careers site is also host to a $63 million per quarter ad business.
        See 8 Of The Most Effective Ad Campaigns That Ran On LinkedIn - Business Insider